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■aF713.3■24 |
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■aCAL 022001187450 |
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■aKotler, Philip. |
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■aMarketing management :■banalysis, planning, and control /■+...... |
250 |
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■a5th ed. |
260 |
__ |
■aEnglewood Cliffs, N.J. :■bPrentice-Hall,■cc1984. |
300 |
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■axxi, 794 p. :■bill. ;■c25 cm. |
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■aThe Prentice-Hall series in marketing |
504 |
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■aIncludes bibliographical references and indexes. |
650 |
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■aMarketing■xManagement. |
950 |
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■aGSXY■fF713.3/EK619=5 |
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