| 000 |
|
01171nam0 2200241 450 |
| 020 |
__ |
■a9787300152851 (pbk.) :■cCNY69.00 |
| 040 |
__ |
■aRUC■cRUC |
| 041 |
0_ |
■aeng■fchi |
| 093 |
__ |
■aF713.50■24 |
| 100 |
1_ |
■aPerreault, William D. |
| 245 |
10 |
■aBasic marketing :■ba marketing strategy planning approach +...... |
| 250 |
__ |
■a18th ed. |
| 260 |
__ |
■a北京 :■b中国人民大学出版社,■c2012. |
| 300 |
__ |
■aviii, vii, 534 p. :■bill. ;■c28 cm. |
| 490 |
0_ |
■aBusiness administration classics =■a工商管理经典教材·市场营销系列 |
| 504 |
__ |
■aIncludes bibliographical references and indexes. |
| 650 |
_0 |
■aMarketing■xManagement. |
| 700 |
1_ |
■aMcCarthy, E. Jerome■q(Edmund Jerome) |
| 700 |
1_ |
■aCannon, Joseph P.,■cPh. D. |
| 700 |
1_ |
■aSun, Jin■9(孙瑾) |
| 950 |
__ |
■aGSXY■fF713.50/EP815=18 |
| 999 |
__ |
■tC■Ayw2■a20130106 15:46:40■Myw2■m20130106 15:47:14 |
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