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■aFill, Chris. |
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■aAdvertising :■bstrategy, creativity and media /■cChris Fil+...... |
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■a广告学 :■b战略、创意与媒体 |
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■a北京 :■b清华大学出版社,■c2013. |
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■axxi, 386 p. :■bill. ;■c26 cm. |
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0_ |
■a清华营销学系列英文版教材 |
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■aIncludes bibliographical references. |
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■aAdvertising. |
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■aHughes, Graham. |
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■aDe Francesco, Scott,■d1950- |
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■aGSXY■fF713.8/EF179 |
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■tC■Ayw2■a20141124 14:43:56■Myw2■m20141124 14:45:55 |
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