| 000 |
|
0000nam 2200 a 4500 |
| 001 |
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1000112335 |
| 003 |
__ |
DLC |
| 005 |
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20180320145258.0 |
| 008 |
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160901s2016 cc a b 000 0 eng d |
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■a9787300232003 :■cCNY65.00 |
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■aGSXY |
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■aF273.2-43■25 |
| 100 |
1 |
■aKeller, Kevin Lane. |
| 245 |
10 |
■aStrategic brand management /■cKevin Lane Keller = 战略品牌管理 /+...... |
| 246 |
31 |
■a战略品牌管理 |
| 250 |
__ |
■a4th ed. |
| 260 |
|
■a北京 :■b中国人民大学出版社,■c2016. |
| 300 |
|
■avii, 425 pages :■billustrations ;■c28 cm. |
| 490 |
0_ |
■a工商管理经典教材·市场营销系列 |
| 504 |
__ |
■aIncludes bibliographical references.■AIncludes bibliograph+...... |
| 650 |
_0 |
■aBrand name products■xManagement.■ABrand name products |
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■aGSXY■bW030432■bW030433■bW030434■fF273.2-43/EK453=4 |
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■aGSXY■fF273.2-43/EK453=4 |
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